Karsten Just is Gefran’s new Chief Sales Officer

Gefran announces the new group’s entry of Karsten Just, as Chief Sales Officer, who will support corporate strategy planning and definition, improving both sales and internationalization processes.

Karsten Just, Gefran’s Chief Sales Officer

With a degree in electrical engineering, Karsten Just began his career in 1990 at ABB, a leading company in robotics, energy and automation, where in 2000 he is appointed the title of Managing Director of a Group company. In 2003 he then became a member of the Board of Directors as Executive Vice President Portfolio Management at Weidmüller Interface GmbH & Co. KG, an automation components company at that time with a turnover of appr. 350 million euros. After two years, in 2005 he became Managing Director Marketing & Sales at Leuze electronic GmbH & Co. KG, a manufacturer of sensors for factory automation applications and afterwards, thanks to the results reached, he took on the same role at BARTEC Top Holding GmbH for four years, managing the groups worldwide marketing and sales activities, where his efforts allowed the company to sustainably grow revenues. In 2016, Just returned to the industrial sensor technology sector at Baumer Management Services AG, as CMO, CSO and member of the Executive Board, overseeing 17 commercial branches and managing marketing digitalization processes projects. As Chief Sales Officer in Gefran, Karsten Just will guide the Group’s sales strategic plan development, combining business expertise and technological know-how. 

Karsten Just, Gefran’s Chief Sales Officer, states: “I happily accept this new role in Gefran, which has always been capable of anticipating market trends and facing successfully multiple challenges” and continues “Objectives, mostly when ambitious, can be reached through teamwork and focusing on know-how, flexibility and technical quality. I’m sure we will be able to accomplish a lot by working together”.  

“We gladly welcome Karsten Just” states Marcello Perini, Gefran’s Chief Executive Officer “we are confident that his competence and commitment will allow our market potential and offer to grow and expand further, reaching crucial goals in terms of growth” and continues “Backed by a strong managerial experience in this sector’s multinational companies, Karsten Just is the right person to project Gefran towards an ever more international scene”.